How to Detect and Avoid Tattoo Scams

Tattoos are a powerful form of self-expression, and finding the right artist is essential to making that expression a reality. But as tattooing grows in popularity, so do the scams. More and more, fraudsters are impersonating reputable artists or studios—especially on social media—to trick unsuspecting clients out of their money.

To protect your time, your wallet, and your skin, here’s how to identify tattoo scams before they leave a lasting mark.

1. Research the Artist and Studio

Before you commit to a design or send a deposit, take the time to thoroughly research both the artist and the studio.

• Check for a Website and Shop Listing: Legitimate artists are often featured on their studio’s website with a professional bio, verified contact information, and portfolio.

• Verify Social Media: Look for long-standing, verified, or active social media profiles with consistent posts, genuine engagement, and positive interactions from real followers.

• Reverse Image Search: Use tools like Google Reverse Image Search to confirm that the artist’s portfolio images aren’t stolen from someone else.

• Read Reviews: Look up the artist and studio on platforms like Google, Yelp, or Facebook. Consistently positive feedback is a strong indicator of a trustworthy professional.

  
  

2. Examine Their Portfolio Carefully

An artist’s portfolio is often the most revealing piece of the puzzle.

• Look for Consistency: High-quality tattoos will show consistent linework, clean shading, and solid color work. Vastly different styles or skill levels can indicate stolen content.

• Beware of Over-Edited Photos: Filters and heavy photo editing can disguise flaws. Authentic artists typically post clear, unaltered images.

• Check for Healed Tattoos: Healed tattoo photos offer a real-world look at the artist’s craftsmanship. Good tattoos age well, and professionals are proud to share healed results.

  
  

3. Evaluate Their Communication and Booking Process

How an artist communicates can speak volumes about their legitimacy.

• Be Wary of Direct Messages: Scammers often cold-message people offering last-minute deals or flash sales that sound too good to be true.

• Verify Payment Methods: Legitimate studios use secure, professional payment systems. Be cautious of those asking for payment via personal apps like CashApp, Venmo, or PayPal.

• Avoid Pressure Tactics: Professionals won’t rush you or demand an immediate deposit. Pushy behavior, unrealistic discounts, or urgency should raise red flags.

  
  

4. Visit the Studio in Person (When Possible)

If you’re local, visiting the shop can confirm whether everything checks out.

• Observe Cleanliness and Professionalism: A clean, well-organized studio that follows proper health and safety standards is non-negotiable.

• Ask Questions: Whether it’s about your design, pricing, or the artist’s process, a genuine professional will take the time to answer your questions clearly and respectfully.

  
  

🚩 Red Flags to Watch Out For

Keep your eyes peeled for these common signs of tattoo scams:

• No Shop Information Provided: Scam accounts often omit the name or address of the studio they claim to represent.

• New or Sparse Social Media Profiles: Recently created accounts with few posts or interactions are a red flag.

• Inconsistent Tattoo Styles or Quality: If the portfolio seems to jump between styles or skill levels, it might be a collection of stolen work.

• Refusal to Meet or Share More Work: Real artists are typically open to consultations and happy to provide more examples of their work upon request.

  
  

🛑 What to Do If You Suspect a Tattoo Scam

If you think you're dealing with a scammer:

1. Stop Communication Immediately: Do not send any money or share personal information.

2. Report the Account: Use social media tools to report the profile.

3. Contact the Real Studio: Let the actual tattoo shop know if someone is impersonating their staff.

4. Report to Authorities: If you’re in Washington State, you can also report the scam to local law enforcement or the Washington State Department of Licensing.

   
   

🎯 Final Thoughts

Tattoos are permanent, but scams don’t have to be. By doing your research and staying vigilant, you can avoid falling for a scam and instead focus on getting inked by someone who truly deserves your trust.